In this episode I breakdown the different sections of a Facebook Business page. You'll learn how to set up your page properly and how to optimize it so that you can reach and engage with your audience. You know how important it is for your business to be on Facebook. That's why we created an episode
[podcast src="https://html5-player.libsyn.com/embed/episode/id/8213570/height/90/theme/custom/thumbnail/yes/preload/no/direction/forward/render-playlist/no/custom-color/ec2c5d/" height="90" width="100%" placement="top" theme="custom"]On this episode of the Social Media Insider talking all things Pinterest and why if you’re running a business you should be using this platform. Our guest: Meagan Williamson is known by many as the Queen of Pinterest and has built an agency around the platform. Working with bloggers, influencers
Investing in Facebook ads without much knowledge of them... is kind of like pouring a can of gasoline on a fire. One big burst of flames, then it’s gone, with only embers to show for it. Little to no conversions, and ad dollars that could have been utilized in a more efficient way. Blunt, but TRUE.
It’s that time of year again, the time when visions of turkey, stuffing, lineups and maddening crowds are filling the air. Mmm, I almost can’t wait! That’s right, Thanksgiving (US) is almost here and that means that Black Friday and Cyber Monday are right around the corner. Even with the hoards that still seem to
[podcast src="https://html5-player.libsyn.com/embed/episode/id/7991414/height/90/theme/custom/thumbnail/yes/preload/no/direction/forward/render-playlist/no/custom-color/ec2c5d/" height="90" width="100%" placement="top" theme="custom"]I sat down with Leisse who is a mindset coach, speaker, social media influencer, writer, and TV personality. Leisse got real and spoke about how to be authentic in a sea of images, captions, likes and engagement percentages. With all that she takes on each day she still manages to remain
[podcast src="https://html5-player.libsyn.com/embed/episode/id/7941659/height/90/theme/custom/thumbnail/yes/preload/no/direction/forward/render-playlist/no/custom-color/ec2c5d/" height="90" width="100%" placement="top" theme="custom"]In this episode, we break down some of the tips and tactics that you can use for your next online sale. We had originally created this post to help shop owners optimize their social media pages and posts for Black Friday and Cyber Monday but here's the truth, these tips
[podcast src="https://html5-player.libsyn.com/embed/episode/id/6952886/height/90/theme/custom/thumbnail/yes/preload/no/direction/forward/render-playlist/no/custom-color/ec2c5d/" height="90" width="100%" placement="top" theme="custom"]We’re talking marketing optimization. More specifically, how your business can benefit from using SEO, Paid search and Facebook remarketing within your strategy to generate leads and increase traffic to your web stores, blogs, landing pages, etc. Andrew McBurney is the owner of McBurney Marketing, a niche specific SEO and paid
[podcast src="https://html5-player.libsyn.com/embed/episode/id/6840984/height/90/theme/custom/thumbnail/yes/preload/no/direction/forward/render-playlist/no/custom-color/ec2c5d/" height="90" width="100%" placement="top" theme="custom"]We sat down and spoke with the Marketing Director of The Oshawa Centre, a 1.25 million sq. foot facility about their various marketing campaigns. More specifically, their most recent influencer marketing campaign and what they did to leverage influencers to increase sales and traffic to the mall. Charly Wellings-Gray works for a
[podcast src="https://html5-player.libsyn.com/embed/episode/id/6775994/height/90/theme/custom/thumbnail/yes/preload/no/direction/forward/render-playlist/no/custom-color/ec2c5d/" height="90" width="100%" placement="top" theme="custom"]Instagram released a pretty in-depth look at their algorithm and how it works. There has been lots of speculation behind the social network's practices and they have given us a behind-the-scenes look at how it actually works so that you can reach more people!
[podcast src="https://html5-player.libsyn.com/embed/episode/id/6732168/height/90/theme/custom/thumbnail/yes/preload/no/direction/forward/render-playlist/no/custom-color/ec2c5d/" height="90" width="100%" placement="top" theme="custom"]What is IGTV? IGTV is Instagrams brand new long-form video platform. In an effort to further compete with YouTube and Snapchat, Instagram released the platform to give creators and filmmakers a new safe haven to share their content. What makes it different? Anyone can use it! Personal, as well as
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