Dimitra Dimitropoulou

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So far Dimitra Dimitropoulou has created 11 blog entries.

Understanding The New Stages of The Buyer’s Journey

The customer buying journey has changed drastically over the years. Here's why it should matter to you and your business and how you can benefit from the many changes. The Inbound Methodology And The Customer Buying Journey The Inbound methodology has been adopted by companies all over the world to successfully grow their businesses. I

Understanding The New Stages of The Buyer’s Journey2019-08-07T14:28:55-04:00

What Is Inbound Marketing and Is It Right For My Business?

These days it seems there are new marketing terms and lingo popping up everywhere. From UGC to Influencer Marketing and everything in between—I’m here to help cut through all the noise and focus on one specific marketing methodology that is changing our industry as a whole. Inbound Marketing.  If you’re reading this blog, it’s safe

What Is Inbound Marketing and Is It Right For My Business?2019-07-25T22:03:29-04:00

How To Gain Maximum Exposure Using Facebook Custom Targeted Audiences

Custom Audiences. What are they, how do you create them and why you should be using them for your next ad campaign. Today you'll learn how to identify custom audiences and lookalike audiences and how you can target these two groups to gain maximum exposure on Facebook. Let's get started with what custom audiences and

How To Gain Maximum Exposure Using Facebook Custom Targeted Audiences2019-07-07T18:06:57-04:00

3 Things You Need To Know To Get Started With Facebook Ads

By now, you’ve likely learned all the reasons why using Facebook Ads is imperative if you want your business to stand out among your competitors and are ready to start using these types of ads to effectively promote your business. In this post, I will walk you through all the things you need to know

3 Things You Need To Know To Get Started With Facebook Ads2019-06-13T06:48:47-04:00

Facebook’s Algorithm Has Changed: Are You Using Facebook Ads To Stand Out?

In a world where social media platforms seem to be pushing business content to consumers, Facebook is trying to change that with one of their latest algorithm updates. Instead of highlighting content from businesses the new algorithm highlights content from users’ family and friends. The reason behind this change is because Facebook considers the interactions

Facebook’s Algorithm Has Changed: Are You Using Facebook Ads To Stand Out?2019-05-10T18:06:07-04:00

6 Ways to Create Awesome Instagram Stories People Will Notice

If you’re like me, I bet the first thing you do when you wake up is pick up your phone and scroll through your favourite social media app. I mean, how can you not when there’s SO much that could have gone down in the 8 or so hours you were asleep. Personally, I like

6 Ways to Create Awesome Instagram Stories People Will Notice2019-06-13T06:09:44-04:00

5 Tips For Creating Content Your Customers Will Love

As every marketer knows, content is king! But, what happens when you can’t come up with new content ideas to help you engage with your customers? In a time where content is constantly flooding everyone’s feeds and inboxes, you can’t afford to fall behind in creating content that your customers will notice and love. So,

5 Tips For Creating Content Your Customers Will Love2019-07-09T18:18:04-04:00

5 Apps Social Media Managers Need To Know About

It’s no secret that in order to stand out, businesses nowadays need to have a strong social media presence. Consumers are constantly bombarded with online content and staying top of mind is imperative - but also hard. To help your business capture the attention of your target audience, I’ve put together a list of the

5 Apps Social Media Managers Need To Know About2019-04-07T22:49:42-04:00

Five Steps For Creating The Best Company Page On LinkedIn

With more than 610 million users in over 200 countries and territories worldwide, there’s no denying that LinkedIn is THE place to be if you’re a professional or business. That said, getting started on creating a Company Page can be intimidating and confusing. That’s why I’ve put together 5 steps to help you create the

Five Steps For Creating The Best Company Page On LinkedIn2019-04-08T20:12:50-04:00
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